Peliva
Digital Story-Telling Platform
Pelvia is a digital storytelling platform developed in response to a broad brief to design a community-focused web application. Through primary research, interviews and user-centred design methods, the project identified an opportunity to support women living with chronic pelvic pain by creating a space where education, storytelling and shared experiences could exist alongside practical health resources.
Challenge
The brief required the development of a digital storytelling application, leaving the audience, purpose and communication strategy entirely open. Rather than beginning with a solution, the project started by identifying a community whose experiences were underserved by existing platforms. Research explored how digital storytelling could reduce isolation, improve understanding and foster connection for people navigating chronic pelvic pain.
Research Insight
Interviews, academic literature and persona development consistently highlighted feelings of isolation, delayed diagnosis and fragmented access to reliable information. Rather than focusing solely on symptom management, the project reframed digital storytelling as a way to strengthen community, validation and shared understanding.
UX Strategy
Community
Designed to encourage storytelling and shared lived experiences.
Navigation
Simple information architecture supporting education, content creation and browsing.
Accessibility
Clear visual hierarchy and intuitive interactions designed to reduce cognitive load.
Trust
A calm interface balancing clinical credibility with emotional warmth.
Prototype
Platform
Interactive web application prototype.
Research Methods
Interviews
Personas
Scenarios
Taxonomy
User journeys
User Testing & Paper Prototypes
Design goals
Selected Process
Result
Pelvia demonstrates how research-led interaction design can transform complex healthcare experiences into accessible, community-centred digital platforms. By combining storytelling with practical health resources, the project shows how communication design can foster connection, confidence and understanding for underserved communities.
Reflection
This project reinforced the importance of allowing research to shape design decisions rather than confirming existing assumptions. Working directly with participants throughout the design process strengthened my understanding of human-centred design and demonstrated how thoughtful interaction design can support both practical needs and emotional wellbeing.
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